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Let the Outside In

British Columbia is a world full of natural wonders—a kaleidoscope of terrain, cultures, and adventures coming together to create something truly super, natural.

Iconic Places and Routes in BC
  • Aerial of the coastline of Pacific Rim National Park, near Tofino
    A dramatic interplay of rugged shorelines, misty mountains and ancient rainforests, all shaped by the Pacific’s relentless pull.
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  • Cycling past vineyards on the Kettle Valley Railway between Penticton and Naramata
    A tapestry of fertile agricultural lands, sun-drenched vineyards, and charming communities nestled amidst rolling hills and scenic lakes.
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  • Three friends heli-hiking amongst the glaciers and mountain spires of the Bugaboos with their guide from CMH Bugaboos.
    Endless mountain ranges and valleys inspire a passion for outdoor adventure.
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  • Horseback Riding at Bracewell's Alpine Wilderness Adventures above Tatlayoko Lake
    A textured history defined by sweeping landscapes of rivers, canyons, and paths still travelled today.
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  • Vehicle travelling highway past Seton Lake south of Lillooet
    A quintessential journey along ever-changing landscapes from Vancouver to the Canadian Rockies.
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  • A person is perched overlooking the towering peaks and large glaciers of Mt. Robson.
    Nature’s raw grandeur, from glaciated valleys and lava beds to towering mountains and thundering waterways.
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A Destination for All Seasons

Yellow leaves on trees and the ground
Credit: Northern BC Tourism | Mattias Fredriksson
Nature's Boldest Performance
Three friends spending quality time together at Northern Rockies Lodge on Muncho Lake in Northern BC.
Credit: Northern BC Tourism | Grant Harder

Fall

Massive salmon runs, bustling fall harvests, and golden larches glowing under snow-dusted peaks.

Explore fall
Red Mountain Resort in Rossland
Red Mountain Resort in Rossland | Tourism Rossland/Ryan Flett
A Snowy Wonderland
Backcountry skiing at Whistler Blackcomb
Whistler Blackcomb | Blake Jorgenson

Winter

From world-class skiing, snowboarding and snowy mountain escapes to storm watching on the edge of the Pacific.

Explore winter
A close-up view of bright green needles on the tips of a tree near Kinney Lake in Mount Robson Provincial Park.
Mount Robson Provincial Park | Destination BC/Abby Cooper
Wild Beauty Awakens
Mama Black bear & cub & Spirit Bear on a log in the Great Bear Rainforest
Great Bear Rainforest | Ian McAllister/Pacific Wild

Spring

Experience blossoming flowers, rushing rivers, and a renewed sense of adventure.

Explore spring
Wildflowers in British Columbia
Gold Bridge | Destination BC/CK9
Endless Adventure
Two friends enjoying their bike ride on Mount 7, Golden's hot spot for downhill biking.
Mount 7 | Destination BC/Reuben Krabbe

Summer

Long days of warm sunshine, perfect for exploring lush rainforests, dramatic coastlines, and vibrant communities.

Explore summer
A snowboarder on a hill in British Columbia
Sea to Sky | Reuben Krabbe

Experience

Skiing and Snowboarding in BC

Nowhere skis like British Columbia, where deep snow, vast terrain, and mountain culture come together.

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Are you experiencing a nature deficit?

The Nature Rating analyzes the media you consume so you can consciously bring more nature into your media habits and be inspired to seek it out in real life.

Try it now

Destination British Columbia acknowledges with gratitude the xʷməθkʷəy̓ əm (Musqueam Indian Band), Sḵwx̱ wú7mesh Úxwumixw (Squamish Nation), and səlilwətaɬ (Tsleil-Waututh Nation) on whose shared territories we operate our main office.

We respectfully recognize that travel here takes place on the territories of First Nations throughout BC. We honour our ongoing and developing relationships with First Nations, Inuit, and Métis and we invite visitors to join us on this shared path of understanding. Learn more about Destination British Columbia’s commitment to Truth and Reconciliation.